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NEW NAME, SAME INSPIRING STORE

jennifer-christina-blog
Dear Friends,

You may have noticed something different when you visited our website today; we are now Greenwich St. Jewelers! We’ve been busily working on this new site as part of the evolution of our store for some time now and we’re so excited to share it with you.

Our subtle name change ties us to our roots.

There are some of you who will remember that the original Greenwich Jewelers was opened by our parents, Carl & Milly Gandia, on Greenwich St. in 1976. That’s 40 years ago this year! As we thoughtfully considered our current business and where we want to take it, we chose to tether our brand to the heritage created by our parents on a little street downtown all those years ago.

To move forward we looked back.

We grew up on the streets of lower Manhattan, working summers and holidays at the store. And when we moved to our current location on Trinity Place after 9/11, we were faced with a challenging landscape. It was a time when we all needed to band together—as a nation, as a city, and for us, as a family. As somewhat of a surprise to each of us we decided to join the family business, and that’s when the magic happened. The alchemy of our family’s shared experience and drive to succeed in a difficult environment helped us to flourish. Our business grew; we began working with wonderful new designers, built a wedding clientele, and enhanced our shop and services – all to offer you the very best experience possible. Our parents had built the business on a foundation of trust, experience and a passion for service, so when they retired in 2009 and left it in our hands we knew we had big shoes to fill.

ribbon-blogNothing changes that stays the same.

We know that these changes: to our name, our logo, store, and website experience are a big shift, especially to those who have known us for a long time. We promise that we will continue to deliver the level of service, extraordinary design and warm and welcoming environment that you have come to expect from our store and staff. Our evolution is an a facet of our commitment to offer you best experience possible, as with our new lifetime jewelry care and personal shopper services, greater commitment to responsible sourcing, and of course, inspired jewelry to discover and covet.

Nothing compares to you.

While it’s clear that we love jewelry, our greatest inspiration is you, our treasured clients. We love that the children and grandchildren of our parents’ clients continue to shop with us, and we have made many new friends in recent years. We’ve met your children, co-workers, relatives and pets, and consider you a part of the Greenwich St. Jewelers family. You remain at the center of every decision we make and we’re so grateful for your having chosen us as your jeweler. Thank you for the past 40 years and here’s to 40 more brilliant years together!

Jennifer Gandia and Christina Gandia Gambale

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